Vacancy title:
Digital Marketing Executive
[Type: FULL_TIME, Industry: Telecommunications, Category: Advertising & Marketing]
Jobs at:
Carlcare Service Limited
Deadline of this Job:
Friday, May 9 2025
Duty Station:
kampala | Kampala | Uganda
Summary
Date Posted: Tuesday, May 6 2025, Base Salary: Not Disclosed
JOB DETAILS:
Carlcare is the official after-sales service brand for TECNO, Infinix, Itel, Oraimo and Syinix. Besides, Carlcare also provides professional repair and maintenance service for other brands covering mobile phones, computers, tablets, appliances, lighting devices, smart living, new energy, and supply chain.
Duty Station: Kampala
Duties and responsibilities:
- Digital campaigns
- Hands-on campaign planning and execution across Meta (Facebook/Instagram), TikTok, Twitter, and YouTube.
- Experience running influencer campaigns particularly with local Ugandan creators.
- Performance marketing & media buying
- Proven experience in running paid ads (Google Ads, META Ads).
- Understanding of campaign metrics, ROI and optimization for sales campaigns.
- Ability to analyze data and adjust creative/media for best performance.
- Social Media management
- Day-to-day management of brand pages, especially for youth-oriented brands.
- Experience growing organic engagement and developing content calendars.
- Knowledge of current trends in social media and how to adapt content (especially TikiTok and reels).
- Content creation and strategy
- Experience working with content creators or in-house design teams.
- Ability to brief, guide and execute campaigns aligned with the brand’s style (e.g HOT series campaigns with music/lifestyle themes).
- Event/digital-offline integration
- Experience in blending online campaigns with on-ground activations (e.g. campus tours, launch events, shop promotions).
- Coordination of social coverage for events (live tweeting, IG stories, YouTube vlogs).
- Understanding of e-commerce/digital retail platforms and how digital drives conversions.
- A portfolio or case studies of previous campaigns is highly valuable.
Qualifications and Key Competencies
- Bachelor’s degree in Marketing, Communications, or a related field.
- Bachelor’s degree in Marketing, Communications or related field.
- 3+ years of experience in digital marketing (preferably in consumer electronics or youth-focused brands).
- Proficiency in Meta Ads Manager, Google Ads, SEO/SEM and email marketing tools.
- Strong knowledge of Uganda’s digital landscape and youth culture.
- Creative thinker with an eye for storytelling, trends and viral content.
- Excellent communication and project management skills.
Work Hours: 8
Experience in Months: 36
Level of Education: bachelor degree
Job application procedure
Qualified and interested candidates are encouraged to apply online by submitting their detailed Curriculum Vitae via [email protected]. Deadline for receiving applications; Friday 09th May 2025 at 5:00pm. Only shortlisted candidates will be contacted.
